What We Do
Regardless of what we do we always look to harness a clever strategy, beautiful
design, engaging content and smart technology into a single, perfect solution.
Design for a purpose
We’re all designers at Primate, at least in the engineering sense of the word, and the process starts from the moment we first meet you. We look at your brand, business goals and target audience before creating early visuals and a content outline to form the basic concept for your site or product. We then further develop this process, seamlessly intertwining design, content and functionality, to create a compelling user experience that best meets your needs. And that’s what good design is all about - creating effortless and effective engagement with your visitors and users.
Often overlooked and neglected, good copy is the backbone of any web site or application and incredibly important in helping engage and connect with the user. The tone you set and how you convey yourself through words is just as important as the design and images that appear on your product (if not more so) and it should always be a driving consideration behind the initial stages of your project.
Photography & illustration
Powerful imagery can be an important factor in selling any product, whether it be items in an online shop, the rooms in a hotel, or simply the trust and professionalism of your company. With stock imagery becoming more widely used, the value of bespoke, brand orientated visuals is higher than ever and that’s why we work with experienced photographers and illustrators to help create the images that stand out and matter.
The corner stone of any web site or application, a smart development platform is important in not only creating products that function properly and stand the test of time but also perform well and reliably in any circumstance.
Never heard of MongoDB? We have. Always wondered what made Twitter tick? We know... and we use it. Embracing new, clever technology is not only part of our ethos and commitment to the industry but also a handy way to help save you time and money.
Facebook may be a great way to burn through a dull day at work but, for the right company, its also a huge untapped audience brimming with marketing potential. Just think about all of those millions of bored folk that could be playing with your company’s marketing app right now.
Internet TV apps
We've been hard at work pioneering the Internet TV application landscape and developing products that users can interact with directly through their televisions. With very little support material available, we've researched and implemented exciting apps that run on the likes of Samsung and Toshiba TVs.
The blueprint of your success
If great design, engaging content and smart technology are the foundations and materials of a building then a clever strategy is the architecture that draws them together. Without recognising your goals and understanding how best to achieve and measure them, you’ll never reach your full potential.
Search engine optimisation
In the ultra competitive environment of modern search engine results, you need to make sure that you site is not only technically optimised but also that you’re targeting the most appropriate phrases and audience. We view SEO as an intrinsic part of any web site and enjoy nothing more than marrying it into a strong online strategy.
The buzz word of the last decade and growing more popular ever year, social networking has become the ubiquitous pastime of us all. Let us guide you through the variety of exciting benefits and show you how to utilise it to its full potential, unlocking a network of millions of people from all across the globe.
Analytics & accountability
As natural geeks we love statistics and get a kick out of trawling through site analytics to best measure and determine ways to optimise click-through rates, goals, and ROIs. You’d be surprised at what you can accomplish by finding out more about your visitors and their habits. Knowledge is power after all, right?